Puerto Rican / Medford, Massachusetts
Bianca Landrau, better known by her stage names BIA and Perico Princess, is an American rapper, singer, songwriter and model who debuted on the Oxygen reality television show Sisterhood of Hip Hop. Her most recent single released on Tidal, YouTube, iTunes, and Google Play is “Gucci Comin’ Home” a song that pays homage to Gucci Mane. BIA is currently signed to Pharrell‘s i Am Other record label
Originally from Medford, Massachusetts (born 19 August 1991), the rapper graduated Medford High School. She is of Puerto Rican and Italiandescent. According to an interview with Oxygen‘s website, she spoke about wanting to become a rapper at a young age; after surviving a nearly fatal motorcycle accident, she decided to seriously pursue a career in rap/ hip-hop. The accident was in fact a result of drunk driver who crashed into Landrau and a group of friends in 2013. The rapper stated ” When I was young in Boston, probably like 14, I used to hang with a bunch of rappers in the studio. They’re famous battle rappers now. Back then, they were coming up. They used to be in the studio. I used to hit the ‘record’ button for them all the time. I was writing but I didn’t tell anybody until I was 12″
She was initially discovered by her current manager, rapper Fam-Lay through YouTube and later introduced Pharrell. She is currently signed to the i Am Other music label as part of a collaboration with RCA Records. She has worked with the likes of rapper T.I as well as singers Jennifer Hudson and Usher. In late 2014, she released a mixtape entitled #CHOLASEASON. She takes influences from American rapper Jay-Z, Puerto Rican singer Ivy Queen and Selena.
Most recently, BiA has performed at AC3, Art Basel, Revolt Music Festival, SXSW and Pusha-T‘s Darkest Before the Dawn Tour.
As the main support act of Ariana Grande‘s Dangerous Woman Tour, Little Mix, partake in the 2017 BRIT Awards the day after its scheduled gig in Buffalo, BiA will take their place for this gig.BIA, alongside Victoria Monét, are the main support acts of the European leg of the tour.